How a Specialty Equipment Maker Held Its Ground Against a Flood of Low-Cost Imports
Photo by Mark Stebnicki on Pexel When Asian competition eroded sales and cut the workforce by nearly a third, a federally funded repositioning strategy stabilized the company — and proved that quality can win where price cannot. Problem For a closely held industrial machinery manufacturer (NAICS 3332), the threat arrived gradually — then all at once. Over two years, the company’s sales […]
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